A Black Friday headline that glitches twice, its magenta ghosts and scan bars jolting off and snapping back, over three product tiles rising along the bottom.
The sale announcement for a Story, a Reel or a vertical ad in the week before Black Friday. The glitch is the whole tone, so use it for the sale that wants to feel loud and brief, not for a considered price drop. The headline carries a line break, BLACK on one line and FRIDAY on the next, and the same slot takes CYBER MONDAY or the sale's own name. The offer line is the number, the dates are the window, and the three photos are the products people already want; the glitch hits them too on the second pass. The magenta is fixed, spent across the bars and the offset copies at once.
Where it fits
As the Story or Reel that announces the sale on the morning it opens.
As a vertical ad in the week before Black Friday, cut short after the second glitch.
In a Cyber Monday post with the headline swapped and the dates moved.
Filling it in
Keep the headline two words on two lines: it is set as BLACK then FRIDAY and the break is yours to keep or move. The offer is the biggest number you can stand behind, UP TO 60% OFF or 40% OFF EVERYTHING, and the dates are the window in a form that reads on a phone, NOV 28 – DEC 1. Three square product photos, cut out or on plain backgrounds, of the things that sell rather than the things you want to clear. There is no colour field; the magenta is the glitch.
Format and timing
Black Friday Glitch is built at 1080 × 1920, a 9:16 portrait frame, the shape Reels, TikTok, Shorts and Stories fill from edge to edge, and runs 4 seconds at 30 frames per second. It arrives in 1.3 seconds, holds for 2.0 and clears in 0.7, so cue it a beat before the moment it labels. Export it as an MP4 for a timeline or a feed, a GIF where video will not embed, or a MOV with an alpha channel to lay it over footage with nothing behind it. Renders go up to 4K, and the free plan exports at 720p with a watermark.
What you can edit
Headlinetext
Offertext
Datestext
Product 1 photoimage
Product 2 photoimage
Product 3 photoimage
Questions about Black Friday Glitch
Can I change the magenta?
No. It is spent on the scan bars and the headline's offset copies together, and a field that recoloured one and not the other would break the glitch. Choose the footage around it to suit instead.
What if I only have one product photo?
Fill all three. An empty slot leaves a plain plate at the bottom of the frame, which reads as a gap. Three angles of the same product work if that is what you have.