Notes on motion graphics that ship.
Practical guides for people who publish video every week. What works, what it costs, and how to get a week of graphics out in an afternoon.
Latest
OBS browser source overlays: one URL, sized right
How to run animated stream overlays and alerts from one OBS browser source, the 800 by 600 mistake nearly everyone makes, and when each overlay should play.
4 min
A brand kit for video: look consistent in every post
Why channels and shops drift off brand one video at a time, what a brand kit for video should hold, and how to apply it to every animation in one step.
3 min
How often to refresh ad creative, for small shops
The signs an ad has gone stale, a refresh rhythm a one-person shop can keep up, and how to turn one product into several video ads without reshooting it.
3 min
Post a real estate listing video the day you list
A listing gets most of its attention in the first days. How agents turn the photographer's stills into a Reel the same afternoon, and what to put on screen.
3 min
Motion graphics templates vs hiring a designer
When a motion designer is worth the money, when a template library does the job, and an honest way to decide for a channel, a shop or a small agency.
4 min
Transparent video overlays without After Effects
What an alpha channel is, why green screen overlays leave a fringe, which editors read a transparent MOV, and how to make one in a browser.
4 min