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X Swipe To Follow

An X swipe-to-follow control dragged across its track, the label switching ink as the fill passes under it.

Duration
4s
Frame
1080 × 1080
Export
MP4, GIF, MOV (alpha)
Resolution
Up to 4K

About the X Swipe To Follow animation

A drag rather than a tap, which is unusual enough to hold attention on a feed. The label exists in two inks so it stays readable on both sides of the fill boundary. Suits a post pointing people from one platform to X.

Where it fits

  • As a square feed post pointing people from Instagram or LinkedIn to X.
  • In a carousel, as the slide that makes the ask.
  • On a website, as a looping prompt beside a feed embed.

Filling it in

The control label is the instruction, SWIPE TO FOLLOW, and the after label the state. The detail line gives a reason: one swipe, and you are in. There is no colour field, because the label switches ink as the fill passes under it, and that contrast is the design.

Format and timing

X Swipe To Follow is built at 1080 × 1080, a square frame, which sits in a feed post without cropping and centres neatly over wider footage, and runs 4 seconds at 30 frames per second. It arrives in 0.9 seconds, holds for 1.9 and clears in 1.2, so cue it a beat before the moment it labels. Export it as an MP4 for a timeline or a feed, a GIF where video will not embed, or a MOV with an alpha channel to lay it over footage with nothing behind it. Renders go up to 4K, and the free plan exports at 720p with a watermark.

What you can edit

  • Handletext
  • Controltext
  • After the swipetext
  • Detailtext

Questions about X Swipe To Follow

Why a swipe rather than X's own button?

Because a drag is unusual enough to hold attention on a feed, where another tap animation would scroll past. The X follow press exists for the faithful version.

What does the label do as the fill crosses it?

It exists in two inks, one for each side of the fill boundary, so it stays readable throughout. The dark ink shows on the light side and the light ink on the dark side.

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