Sends viewers to your Instagram, with your avatar in a story ring, your handle and a Follow button that turns to Following.
Add it to a video when you want viewers to find you on Instagram. Your avatar sits in a story ring beside your handle and bio line, then the Follow button is tapped and changes to Following. Upload your Avatar, write Handle and Bio line, and set both button states in Button and Button, after tap, plus Button colour. Keep Bio line to one short phrase so it stays on a single row. The tap is part of the graphic, and viewers still follow you in Instagram itself.
Use a square Avatar with your face centred, since the story ring shows it as a circle. Write Bio line as what people get for following, like New recipes every Sunday. Leave Button colour as Instagram blue for the most familiar look.
Instagram Follow Card is built at 640 × 360, a 16:9 landscape frame, the shape of a YouTube video, a stream layout and most editing timelines, and runs 3.5 seconds at 30 frames per second. It arrives in 2.0 seconds, holds for 0.7 and clears in 0.8, so cue it a beat before the moment it labels. Export it as an MP4 for a timeline or a feed, a GIF where video will not embed, or a MOV with an alpha channel to lay it over footage with nothing behind it. Renders go up to 4K on a paid plan. The free plan shows a watermarked preview.
Yes. There's one photo slot, Avatar.
640 x 360, a 16:9 overlay with a transparent background, so it sits over your footage. It runs for 3.5 seconds.
No. It's a graphic. Viewers still follow you in Instagram.
