Social

Send To A Friend

The video leaving on an arc and landing on someone: a share prompt aimed at one person, not at an audience.

Duration
3s
Frame
640 × 360
Export
MP4, GIF, MOV (alpha)
Resolution
Up to 4K

About the Send To A Friend animation

“Send this to a friend” outperforms a general share ask because it asks for a specific act rather than a public one. Drop a picture into the slot to make the recipient concrete, or leave it empty and the card still reads. Best placed at the end, once the video has given someone a reason to think of a particular person.

Where it fits

  • At the end of a video that will make someone think of a particular person.
  • On a gift guide or a recommendation clip.
  • In a campaign that wants private shares rather than public ones.

Filling it in

The headline asks for one specific act, send this to a friend, and the sub line gives the reason. Drop a picture into the friend slot to make the recipient concrete, or leave it empty and the card still reads. Place it at the end, once the video has earned the thought.

Format and timing

Send To A Friend is built at 640 × 360, a 16:9 landscape frame, the shape of a YouTube video, a stream layout and most editing timelines, and runs 3 seconds at 30 frames per second. It arrives in 0.7 seconds, holds for 1.3 and clears in 0.9, so cue it a beat before the moment it labels. Export it as an MP4 for a timeline or a feed, a GIF where video will not embed, or a MOV with an alpha channel to lay it over footage with nothing behind it. Renders go up to 4K, and the free plan exports at 720p with a watermark.

What you can edit

  • Headlinetext
  • Sub linetext
  • Friendimage
  • Accentcolor

Questions about Send To A Friend

Why does a friend ask beat a share ask?

Because it asks for a private act rather than a public one. Sending a clip to one person is easy; sharing it to everyone is a statement, and most people will not make one.

What image works in the friend slot?

A square portrait, cropped close. It reads as the person receiving the video. A brand mark or a product also works if the recipient is not a person.

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