About the Share to Story animation

Asking for a share is asking for more than a like, so this shows the mechanic rather than naming it: the frame, the eject, the pill. Use it when the post is worth passing on, for a result, a resource or a piece of news, and not as a default outro. Vertical and full-frame, so it is the whole last beat rather than an overlay on one.

Where it fits

  • When the post is worth passing on: a result, a resource, a piece of news.
  • As the whole last beat of a vertical video, not an overlay on one.
  • On a campaign that lives or dies by reshares.

Filling it in

The headline can stay as SHARE THIS TO YOUR STORY or name the reason. The CTA is the pill, SHARE NOW, and its colour is the accent. Do not use it as a default outro; asking for a share is asking for more than a like, and it should be earned.

Format and timing

Share to Story is built at 1080 × 1920, a 9:16 portrait frame, the shape Reels, TikTok, Shorts and Stories fill from edge to edge, and runs 4 seconds at 30 frames per second. It arrives in 0.3 seconds, holds for 2.9 and clears in 0.7, so cue it a beat before the moment it labels. Export it as an MP4 for a timeline or a feed, a GIF where video will not embed, or a MOV with an alpha channel to lay it over footage with nothing behind it. Renders go up to 4K, and the free plan exports at 720p with a watermark.

What you can edit

  • Headlinetext
  • CTAtext
  • CTA colourcolor

Questions about Share to Story

Why show the frame ejecting rather than a share icon?

Because it shows the mechanic. A viewer sees the story frame, the arrow leaving it, and the pill, and understands the action without reading it.

Does it work outside Instagram?

Yes. The frame mock-up is generic, so it reads as a story on any platform that has one. Change the headline if the platform calls it something else.

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