An outline drawing itself around a product well, a soft flood filling behind it as a back-in-stock badge lands.
Restocks are the one announcement an audience has already asked for, so this is built to be posted fast rather than art-directed. The outline and the flood play whether or not a photograph is in the slot, which means the card is finished before the shoot is. Put the variant in the kicker — size, shade, capacity — because “back in stock” without it sends people to a page that disappoints them.
Put the variant in the product line, size, shade or capacity, because back in stock without it sends people to a page that disappoints them. The badge can stay as BACK IN STOCK or become RESTOCKED. The card plays whether or not a photo is in the slot, so post first and improve later.
Back In Stock is built at 1080 × 1080, a square frame, which sits in a feed post without cropping and centres neatly over wider footage, and runs 4.8 seconds at 30 frames per second. It arrives in 0.5 seconds, holds for 3.4 and clears in 0.9, so cue it a beat before the moment it labels. Export it as an MP4 for a timeline or a feed, a GIF where video will not embed, or a MOV with an alpha channel to lay it over footage with nothing behind it. Renders go up to 4K, and the free plan exports at 720p with a watermark.
Because a restock is the one announcement an audience already asked for, and the value is in being first. The outline and the flood play with an empty photo slot, so the card is finished before the shoot is.
It draws around the product well, the slot the photo sits in, rather than tracing the product's edge. A cut-out on a plain background fills the well cleanly.
