Promo

Stat Face-Off

Two bars racing on one curve, both neutral until the accent lands on the winner at the frame it wins.

Duration
4.4s
Frame
1920 × 1080
Export
MP4, GIF, MOV (alpha)
Resolution
Up to 4K

About the Stat Face-Off animation

A comparison spot for any pair of numbers with an obvious loser — channels, hooks, prices, teams. Both bars are trims on the same curve, so they cannot disagree about who is ahead, and neither is coloured until the result is settled. Name the sample in the kicker: a percentage with no denominator under it is an opinion.

Where it fits

  • As a comparison spot for any pair of numbers with an obvious loser.
  • In a sales video, cold email against warm intro.
  • In a hook test recap, showing which one converted.

Filling it in

Name the sample in the kicker, REPLY RATE, 400 SENDS, because a percentage with no denominator under it is an opinion. The headline is the question and the two sides are labelled with their values. Neither is coloured until the result is settled.

Format and timing

Stat Face-Off is built at 1920 × 1080, a 16:9 landscape frame, the shape of a YouTube video, a stream layout and most editing timelines, and runs 4.4 seconds at 30 frames per second. It arrives in 0.0 seconds, holds for 3.9 and clears in 0.5, so cue it a beat before the moment it labels. Export it as an MP4 for a timeline or a feed, a GIF where video will not embed, or a MOV with an alpha channel to lay it over footage with nothing behind it. Renders go up to 4K, and the free plan exports at 720p with a watermark.

What you can edit

  • Kickertext
  • Headlinetext
  • Side Atext
  • Side A valuetext
  • Side Btext
  • Side B valuetext

Questions about Stat Face-Off

Why are both bars neutral at first?

So the winner is revealed at the frame it wins rather than announced from the start. The accent landing on the leader is the result arriving.

Do the bars scale to my values?

Both are trims on the same curve, so the taller one is always the higher value and they cannot disagree about who is ahead. The exact proportion is close rather than exact.

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