A struck price leaves the slot upward as the reduced one rises into it, both changing inside a single soft-edged window.
Price Improved is an overlay rather than a post: cut it over a walkthrough or a slow pan of the exterior. Both figures share one window, so the swap reads as the same slot changing its mind rather than two labels trading places. The reduction chip carries the number people repeat, so put the real figure there and let the footer qualify it with days listed, the neighbourhood, whatever makes a cut read as news rather than as a listing in trouble.
Put the real figure in the reduction chip, since that is the number people repeat. Old and new prices share one window, so they should be formatted the same way. The footer qualifies the cut: days listed, the neighbourhood, whatever makes it read as news rather than a listing in trouble.
Price Improved is built at 640 × 360, a 16:9 landscape frame, the shape of a YouTube video, a stream layout and most editing timelines, and runs 3 seconds at 30 frames per second. It arrives in 0.3 seconds, holds for 2.3 and clears in 0.4, so cue it a beat before the moment it labels. Export it as an MP4 for a timeline or a feed, a GIF where video will not embed, or a MOV with an alpha channel to lay it over footage with nothing behind it. Renders go up to 4K, and the free plan exports at 720p with a watermark.
This is an overlay for footage, where both figures swap inside one window. The counter is a square post with photos of the property and a number that counts down.
It gives context. Listed 34 days ago, Bellevue, WA tells a buyer the cut is a normal adjustment on a real listing, not a distress signal.
